Process visualization can save your project – start drawing today!

Process visualization can save your project – start drawing today!

You have an idea for an awesome new customer journey, take some basic notes and get to work straight away. Then, while building it you realize there’s an issue or even more than one and it suddenly doesn’t work anymore as you sketched it out! One all too likely reason is that you didn’t make the effort of visualizing the process to get a complete picture of it. Lucky you if you came across the problems before the process went…

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How to create a customizable Email Performance Report as a Marketing Cloud App

How to create a customizable Email Performance Report as a Marketing Cloud App

As we all know the reports are not one of the better features in Marketing Cloud. In my opinion, they are not particularly beautiful, powerful or user-friendly. So I decided to create my own email performance report using a cloudpage and make it accessible as an Marketing Cloud app via the AppExchange menu. Here is what I have done: 1. Prepare a cloudpage to show the email performance report 2. Create a process to update the data extension with email…

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